Category: Town Planning
More than 400 students from 10 educational institutions in Rajapalayam participated in a unique creative Tagline Competition organised by Ramco Community Services (RCS), showcasing their vision for a greener, more vibrant, and future-ready city.
Titled “Rooted & Rising: Our Vision for Tomorrow”, the competition was launched in April to encourage students to express their love for their hometown through a memorable tagline – either in English or Tamil, supported by a creative presentation under any of the following four categories: Photography, Essay, Poetry, and Drawing/Painting.
While photographs captured the spirit of Rajapalayam, essays of up to 500 words described students’ aspirations for the city’s future. Poems reflected the heartbeat of the town, and drawings and paintings visually portrayed their ‘Heart-Town’. Every entry featured an original tagline encapsulating the essence of Rajapalayam.
The competition received over hundreds of submissions, reflecting the enthusiasm and creativity of young minds. A common thread running through the entries was a positive, future-oriented vision for Rajapalayam, with students highlighting the city’s rich heritage, natural environment, and strong sense of community.
Certificates were recently presented to all participants at their respective educational institutions. The certificate distribution ceremonies also featured short talks introducing students to the vision and initiatives of Carbon Neutral Rajapalayam, reinforcing the importance of environmental sustainability and community participation.
Following the evaluation process, selected taglines and creative contributions have been shortlisted. The most inspiring taglines will be incorporated into future communication campaigns of Ramco Community Services as part of its Carbon Neutral Rajapalayam initiative, enabling students’ ideas to contribute to the city’s sustainability journey.
